Mirror

For B2B sellers on LinkedIn

Know them
before you
write.

7 days free · No card · EU hosted

B2B seller analysing a LinkedIn profile before outreach
Mirror's pipeline dashboard in use

the core of Mirror

Sell differently to
different people.

Mirror shows you how to open the dialogue, what to avoid — and what the next message should be.

Morten

Morten

CEO

DDecisive · direct
Wants the bottom line firstFast, impatientNumbers & consequence

Mirror's opener

"Morten — we typically cut 3 hrs/week off qualification. Worth 15 min Thursday?"
Martin

Martin

COO

SCalm · trust-seeking
Needs safety & contextCalm, relationship-drivenReacts badly to pressure

Mirror's opener

"Hi Martin — saw your focus on retention. Happy to share how similar teams approached it, no strings attached."

Same product. Two completely different openings.

Try free for 7 days
5min

LinkedIn → personalised opener

7days

free trial, no card required

EU

hosted · Frankfurt · GDPR

pipeline

From research to closed deal
— in one flow.

Mirror collects your finds, openers and follow-ups in one pipeline — so you always know who to contact next.

app.mirrorsub.com
the sales key55% of weekly goal

31 contacts left to hit this week.

Revenue: 2.11M of 3M · 70% of yearly goal+108k closed via Mirror

today's focus

1 waiting on you today · Lotte Jensen

0

Contacts

0

Active

0

Won

0

Lost

Expected revenue in pipeline: 0 kr

saved from LinkedIn / Facebook / websites

DSD
Denis SabanovicCLOSING150.000 krjust saved

Decisive · Fast · Firm

NLDi
Nicklas LyngeWON100.000 kr

Visionary · Dynamic · Charismatic

AFIS
Andreas FuglsangQUALIFIED12.500 kr

Warm · Trusting · Diplomatic

how it works

From LinkedIn
to booked meeting.

01

Find the person on LinkedIn — name or URL.

02

Mirror shows you how they decide and what works.

03

Use the opener. Send it. Save them to your pipeline.

understand before you write

From LinkedIn profile to a personal opener in seconds

Mirror turns research into concrete messages — so your sellers know exactly how to open the dialogue.

  • See who you're talking to
  • Know what works — and what to avoid
  • Get a personal opener, not a template
Make your first opener
Morten

Morten Friis

Decisive · Direct

D

Do

Lead with the bottom line

Avoid

Long intros & small talk

Generated opener

"Morten — we cut 3 hrs/week off qualification. Worth 15 min Thursday?"

5-touch sequence

Get the next message ready
— before the deal stalls.

Mirror helps you keep momentum — without your follow-ups feeling generic.

1LinkedIn connection requestDay 0

Hi Morten – do you also see that structured sales effort without measurement turns into guesswork? Happy to connect.

2First DM after acceptDay 1

I saw your post that emotion between buyer and seller drives 80% of B2B sales — exactly what we see when deals stall.

3Follow-up with a new angleDay 4

Morten — the sales teams you train: how do they measure meeting quality before it turns into deals?

4ReminderDay 7

Circling back — is a short chat relevant, or is the timing off right now?

5Final CTADay 11

Last one from me: 15 min Thursday and I'll show exactly where you lose momentum. Yes or no both fine.

three tiers

Choose what fits.
Switch when you want.

Prices excl. VAT. Pro annual billed as DKK 5,988/year per rep.

Pro

most popular
67€ / mo

per rep · annual billing

The full Mirror — no restrictions. For the individual rep or small teams.

includes

  • All 5 V1 modules without restrictions
  • Unlimited briefs and Next step analyses
  • Practice · endless reps
  • Pitch Trainer · coming soon
  • Coaching patterns over time · coming soon
  • Priority support · 4h SLA
Start Pro trial

Team

Contactfor quote

from 5+ seats

Shared playbooks, SSO, DPA and custom integrations.

includes

  • Everything in Pro
  • Shared playbooks across team
  • SSO (SAML / OIDC)
  • DPA + GDPR addendum
  • Dedicated CSM
Get quote
Two colleagues reviewing the Mirror playbook together

Seller playbook

Morten Friis

CEO · Mirror

DISC type & wheel
Communication style
Personal opener
Do / Avoid
Sales tactics — 10 situations
"When calling a Driver (Di) like Morten…"

share with the team

Send the sales playbook to your team

Give your colleagues the same insight into the person, the communication and the next best action.

Give the team better odds of getting it right.

Try free for 7 days

your daily rhythm

Start the day knowing who to contact

Mirror shows the day's most important follow-ups — so your sellers spend time on the right opportunities.

Start today

the sales key

5 contacts left to keep pace today

today's focus

LJ

Lotte Jensen

Awaiting reply · Day 4

Take it →
DS

Denis Sabanovic

Ready to close

Take it →
AF

Andreas Fuglsang

Send follow-up

Take it →
In pipeline283.897 kr

"We built Mirror because we were tired of sending the same message to a decisive CEO and a cautious ops lead. It's not about writing more — it's about writing right for the one person in front of you."

Morten Friis

Morten Friis

CEO, Mirror

5 min

From a LinkedIn profile to a personalised opener — instead of 20+ minutes of manual research per prospect.

What Mirror replaces in your workflow

klar til næste deal

Book more meetings.
Start today.

7 dages gratis prøve med fuld Pro-adgang. Kreditkort kræves — trækkes intet de første 7 dage.

hosting

Frankfurt · EU-primær

data

EU-hostet · SCC-sikret

compliance

GDPR · NIS2 · SOC2 path