Mirror / DISC profile on every buyer
Mirror.
The person behind the purchase.
DISC profile from real conversations — not from a profile photo. Updates over time. Calibrated for Danish, German and French communication cultures.
Our moat
Anyone can run a DISC test. Nobody else classifies in the background from how a buyer actually talks — in European languages.
Live · briefs
Halberg & Søn · CFO
ICP 87Nordic Foods · CRO
ICP 72Skov & Co. · COO
ICP 64Brief bygget i medianen på 14 sek.
Dominant
31 %D
Results. Pace. Risk-tolerant. Interrupts. Wants the conclusion first.
Influential
22 %I
Relationship. Energy. Vision before detail. Decides on gut.
Steady
24 %S
Stability. Consensus. Doesn't decide alone. Wants to see others use it first.
Conscientious
23 %C
Data. Precision. Asks 14 questions. Doesn't buy on narrative.
Chrome-udvidelse · interaktiv demo
Mirror dér hvor du leder.
Find en profil på LinkedIn. Klik Keel-ikonet. Få hele Mirror-dossieret glidende ind fra højre — uden at forlade fanen. Kør demoen selv:
Maria Holm
CFO · H. Lundbeck A/S — bygger den regnskabsfunktion der kan skalere fra 24→40 lande
Storkøbenhavn, Danmark · 500+ forbindelser
Om
CFO med 14 års erfaring fra pharma og life-science. Fokus på cash-conversion, licens-flows og at gøre finance til en partner — ikke en kontrolinstans. “Jeg hader adjektiver. Vis mig tallene.”
Aktivitet
♥ Likede Gartner-rapport om CRM-konsolidering · 2 dage siden
✍ Skrev: “Vi må skære 15% af OpEx inden Q3” · 5 dage siden
👁 Delte DPO-opslag om EU-datasuverænitet · 1 uge siden
Keel er klar
Profil genkendt: Maria Holm. Klik ikonet for at åbne Mirror.
Keel
Forbundet · Rezponz ApS
Profil fundet
Maria Holm
CFO · H. Lundbeck A/S
Kun offentlige kilder · ingen US-transfer
Mirror · Maria Holm
Demo · ingen rigtige data hentes. I produktion kører det på din egen LinkedIn-session.
Test Mirror · gratis
Paste dit næste prospect. Se briefet bygge sig selv.
How Mirror calibrates
Three signals. One profile.
01 · Language patterns
Sentence length, imperatives, adjective density, interruptions. How you speak reveals how you decide.
02 · Context
Role, company stage, seniority, previous employer. Signal calibrated against European business culture.
03 · Feedback loop
The profile updates every time you talk. Confidence rises from 60 → 95% across 3–5 meetings.
Example dossier
What a Mirror profile looks like.
keel.eu/mirror/henrik-sorensen
Henrik Sørensen
CFO · Halberg & Søn · Copenhagen
Distribution
Do
- ✓ Send data sources in advance
- ✓ Write numbers, not adjectives
- ✓ Accept he'll ask 10 times
- ✓ Go for SOC2/ISO documentation
Avoid
- ✕ Weekend small talk
- ✕ Pressure closes
- ✕ Rounded numbers (“approx. 40%”)
- ✕ Vision-heavy narrative
Conversation history · 7 meetings
Confidence over time: 61 → 89%
Jan 12
61%
Feb 03
68%
Feb 24
74%
Mar 11
79%
Mar 28
83%
Apr 08
86%
Today
89%
Grounded outreach
Se hvor hvert ord kommer fra.
Andre AI-værktøjer giver dig flotte sætninger uden bevis. Mirror viser kilden bag hver sætning — så du ved om det er fra CVR, en LinkedIn-trigger, en kendt psykologi-teknik, eller markeret som ren AI-formulering.
Du kan altid spore et udsagn tilbage til dataen. Ingen halucinerede påstande. Ingen "AI sagde det".
Live · åbning til Nordlys Energi
AI · groundedMorten — set at I har annonceret 8 nye sælger-roller for 4 dage sidenTRIGGER. det virker som om I rammer en skalerings-flaskehals hurtigere end budgettet tilladerTEKNIK. Hvor mange af de 8 forventer du leverer pipeline i Q2?AI?
Why Mirror wins
Data nobody else has.
European language corpus
Trained on Danish, Swedish, Norwegian, German, French, Dutch. Not a US model with a DA overlay.
Real conversations, not test answers
People lie on DISC tests. They don't lie in a sales meeting with interruptions.
Built in Frankfurt, never leaves the EU
Conversations are transcribed with a European LLM. No US transfer, no add-on DPA.
Opt-in, never default
Your data doesn't train our model unless you actively allow it.